Monthly Operations Summary FY2024 (May 2024)
Convenience Store Business in Japan
Sales
(YOY)
| Lawson Business(LAWSON and NATURAL LAWSON) | ||
| Existing Stores | Sales | 101.8% |
|---|---|---|
| Number of Customers | 102.2% | |
| Spending per Customer | 99.5% | |
| All Stores | Sales | 103.1% |
*This chart shows the total sales of LAWSON and NATURAL LAWSON operated by Lawson, Inc. Sales of Lawson Kochi, Inc., Lawson Minami-Kyushu, Inc., and Lawson Okinawa, Inc. are not included.
*Existing stores: Figures of tickets and gift card etc. are not included.
Stores
（Number）
| Lawson Group | |
| Opening | 17 |
|---|---|
| Closure | 21 |
| Total Number of Stores | 14608 |
*The number of stores in Lawson Group includes Lawson, Inc., Lawson Kochi, Inc., Lawson Minami-Kyushu, Inc., and Lawson Okinawa, Inc.
▼ Sales History
▼ Summary
The sales result of LAWSON Business (LAWSON and NATURAL LAWSON) in May is as follows*.
Existing-store sales (excluding ticket and gift card sales, etc.) increased 1.8% year on year over the same period and the average number of customers per store increased 2.2% and the average customer spend decreased 0.5% year on year.
The Lawson Group operated 14,608 convenience stores in Japan at the end of May 2024, including 133 NATURAL LAWSON stores and 645 LAWSON STORE 100 stores.
<Sales situation>
・In over-the-counter fast food products, sales of “KARAAGE-KUN Fried Chicken” and “MACHI café” products were strong.
・In dessert category, sales of new sponge cake products were strong.
・In bakery items category, sales of savoury bread and sweet bread such as “Mochi Bread” were strong.
<Sales Promotion Measures>
HAPPY LAWSON PROJECT ! : Buy “Uchi café” sweets and get 39yen discount coupon (5/7-5/27)
Kaiju No.8 sales campaign using stamps (5/7-5/27), etc.
Cigarette sales were a factor that pushed up existing-store sales in May by about 0.5 point year-on-year.
Note: Sales of the LAWSON Business include sales generated by LAWSON stores (excluding Lawson Okinawa, Inc., Lawson Minami-Kyushu, Inc., and Lawson Kochi, Inc.) and NATURAL LAWSON stores.
Existing-store sales (excluding ticket and gift card sales, etc.) increased 1.8% year on year over the same period and the average number of customers per store increased 2.2% and the average customer spend decreased 0.5% year on year.
The Lawson Group operated 14,608 convenience stores in Japan at the end of May 2024, including 133 NATURAL LAWSON stores and 645 LAWSON STORE 100 stores.
<Sales situation>
・In over-the-counter fast food products, sales of “KARAAGE-KUN Fried Chicken” and “MACHI café” products were strong.
・In dessert category, sales of new sponge cake products were strong.
・In bakery items category, sales of savoury bread and sweet bread such as “Mochi Bread” were strong.
<Sales Promotion Measures>
HAPPY LAWSON PROJECT ! : Buy “Uchi café” sweets and get 39yen discount coupon (5/7-5/27)
Kaiju No.8 sales campaign using stamps (5/7-5/27), etc.
Cigarette sales were a factor that pushed up existing-store sales in May by about 0.5 point year-on-year.
Note: Sales of the LAWSON Business include sales generated by LAWSON stores (excluding Lawson Okinawa, Inc., Lawson Minami-Kyushu, Inc., and Lawson Kochi, Inc.) and NATURAL LAWSON stores.
