SUSTAINABILITY Community Relations

Supporting Safety and Security in the Community

We are leveraging our nationwide network of stores in 47 prefectures to provide essential services to our customers in their daily lives, and to create stores that offer peace of mind to a wide range of customers.

Participation in Safety Station activities

In recent years, convenience stores have been called upon to meet a variety of social needs, including crime and disaster prevention measures, safety measures, and the sound upbringing of young people.

In order to meet these needs, the Lawson Group actively participates in the Japan Franchise Association's Safety Station activities (SS activities), and we are promoting cooperation in building a safe and secure community and efforts to improve the environment for young people. We also take special measures to prevent robbery and fraud, and we respond to the rush of groups of people such as women, children and elderly guardians.

●Lawson’s Safety Station activity data for 2022*

Women's last minute rush 1,121 stores More than 1,649 times
Children's last minute rush 649 stores More than 949 times
Elderly Protection 2,583 stores More than 4,765 times
Scam (billing fraud) prevention 3,186 stores More than 4,480 times
Encouraging juveniles to go
home late at night		 3,677 stores -

* Figures are extracted from the 2022 SS questionnaire report

Safety station storefront poster
▲Safety station storefront poster
Examples of SS Activities

Preventing incidents of fraud

An elderly customer came into one of our stores, wishing to purchase a gift card for 70,000 yen. When asked about the purpose of the purchase, they replied, “A failure message appeared on my computer. When I contacted the inquiry service displayed, I was instructed to purchase a gift card as a repair fee.” Suspecting the possibility of fraud, a store crew member tried to convince the customer that it could be a scam. However, the customer did not agree, so they called the police. Being persuaded by police officers, the customer understood that it was fraud and this case of billing fraud was prevented.

Taking care of a missing girl

A girl visited one of our stores alone late at night and was walking around in the store. An employee, who happened to see a social media post of the police looking for information on a missing girl who got lost during an outing with her family, recognized that the girl just looked like the missing girl and kept her safe. The store manager who came for the midnight shift called the police and the missing girl was taken into police custody safely.

Taking care of an elderly customer

A customer with dementia who was missing was taken care of. As the customer was a regular customer and a store crew member knew their home, the crew member took them home.

First-aid action for a customer

A male customer became sick and fainted in the sales area. As it was an emergency circumstance where the customer was unconscious and not breathing, two employees performed first-aid actions until emergency service workers arrived including provision of CPR as well as asking other customers to call 119. The customer survived and was rehabilitated successfully.

Crime prevention efforts in stores

In-store announcements are made to ask young customers to refrain from going out late at night in accordance with the Youth Development Ordinance, and to remind customers not to drive under the influence of alcohol.
In addition, security cameras have been installed in all stores to deter crime, and in the unlikely event of an incident, we cooperate with investigations to apprehend the perpetrators. Inside our stores, we have installed a variety of security equipment, mainly near the counters, to protect the personal safety of our customers and employees.

Crime prevention at stores

We conduct education to ensure that store personnel act with the highest priority placed on personal safety and with crime prevention in mind, in ways such as greeting customers in a cheerful and spirited manner. Our headquarters is cooperating with the police and the Japan Franchise Association in efforts to prevent crimes against the convenience store industry as a whole.

Actions taken as crime prevention measures

  • Promotion of security camera installation
    Digital security cameras are installed at every store to discourage potential perpetrators from committing crimes and to support investigations that may lead to the arrest of perpetrators in the unlikely event an incident should occur.
  • Creation of an environment for store crew education
    Reminders to raise awareness of crime prevention are distributed for display on POS cash registers and store computers, and crime prevention videos are also delivered to stores for use in educating their store crew members. Various manuals and guidebooks have also been prepared as educational tools.
  • Enhancing guidance provision during patrols
    In addition to the regular store patrols, we also provide crime prevention support for stores during late-night and crime prevention patrols to raise awareness together with franchise stores.
  • Conducting crime prevention drills
    Employees are trained under police direction in methods of responding to robberies, including throwing of anti-crime color paintballs and, more recently, training for special fraud prevention.
    Conducting crime prevention drills
    Conducting crime prevention drills

Notices Displayed on Cash Register and Loppi Screens

Using the customer screen of POS cash registers and the Loppi screen, which are frequently seen by customers, we display cautions about fraud, notify customers that the sale of alcoholic drinks and cigarettes to minors under 20 years of age is prohibited, and display messages to deter people from shoplifting.

詐欺注意喚起画像
年齢確認画面
▲Examples of notices displayed on cash register and Loppi screens



PAGE TOP