The sales result of LAWSON Business (LAWSON and NATURAL LAWSON) in February is as follows*1.
Existing-store sales (excluding ticket and gift card sales, etc.) increased 8.4% year on year over the same period and the average number of customers per store increased 8.4% and the average customer spend was the same level year on year.
The Lawson Group operated 14,631 convenience stores in Japan at the end of February 2023, including 131 NATURAL LAWSON stores and 661 LAWSON STORE 100 stores.

<Sales situation>
・Sales of onigiri (rice balls), pasta, cooked bread, and desserts, etc. were strong.
・In over-the-counter fast food products, sales of new products of local “KARAAGE-KUN Fried Chicken”, etc. were strong.
・In “Machikado Chubo”, an in-store cooking service, the sales of the standard bento and other new products were strong.
・The number of stores which MUJI products were brought in have been increasing, and the sales of baked goods and cosmetics, etc. were strong.

<Sales Promotion Measures>
“Accumulate stamps campaign” of a popular video game. (11/29-2/27)
HAPPY LAWSON PROJECT ! The plan to make all of Japan happy! “Too much xx challenge” (2/6-2/27), etc.

Cigarette sales were a factor that pushed up existing-store sales in February by about 0.5 point year-on-year.

Note 1: Sales of the LAWSON Business include sales generated by LAWSON stores (excluding Lawson Okinawa, Inc., Lawson Minami-Kyushu, Inc., and Lawson Kochi, Inc.) and NATURAL LAWSON stores.