Monthly Operations Summary FY2014 (Mar 2014)

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The sales result of Lawson, Inc. is as follows. Total sales at all stores in March 2014 amounted to　174,889 million yen, 104.1% of the same period last year. Net sales of existing stores were 102.5% of the same period last year. Average daily sales per store (all stores) amounted to 535 thousand yen. The average number of customers per store (existing stores) was 821, 96.7% of the same period last year. The average spending per customer (existing stores) was 614 yen, 106.1% of the same period last year. The existing LAWSON stores’ sales in Japan, which had been disclosed till last month as the non-consolidated net sales, were 103.3% of the same period last year.

 

Cold weather affected sales in the first half of March but the subsequent gradual rise in temperature helped sales to recover in the second half. Existing store sales were higher year on year, partly due to a surge in demand, mainly for cigarettes, in late March, ahead of the consumption tax hike.

 

Existing store sales by merchandise category were as follows:

 

Cigarette sales for existing stores contributed to about 1.5% year-on-year growth of existing store sales due to our successful promotion at stores, matching the timing of rush demand from smokers, and resulting in increased purchases of cartons.

 

The over-the-counter fast food category showed a significant growth in sales. This was due to contributions by favorable sales of in-store prepared foods, our offerings having been enhanced to expand the customer base; changes made to our yakitori (char-broiled chicken); freshly-brewed coffee MACHI café, which was promoted with TV commercials; Chinese steamed buns; and other merchandise.

 

Sales of sandwiches and other chilled bakery items significantly exceeded the amount in the previous year, led by sales of the strawberry and cream sandwiches.

 

Sales of the bakery category exceeded those of the previous year, partly due to the impact of our promoting a combined purchase with a soft drink.

 

Sales of daily delivered foods, canned/bottled foods, and frozen meals exceeded the amount in the previous year.

 

Driven by sales of high quality ice cream “UCHI café KiSS,” the ice cream category exceeded the sales amount of previous year.

 

As of March 31, 2014, the Lawson Group had 11,716　stores in Japan, including 105 NATURAL LAWSON stores and 1,201 LAWSON MART/LAWSON STORE100 stores.

 

Regarding with the business of LAWSON/LAWSON STORE100　in March, existing store sales amounted to 95.7% of the same period last year (number of customers: 93.1%; spending per customer: 102.8%) and we closed one store.

 

To expand the customer base, Lawson has promoted "Rilakkuma Spring Campaign" from February 26 until June 9.

 

(Note 1) Sales of Lawson, Inc. include those of LAWSON stores (excluding those of Lawson Okinawa, Inc., and Lawson Minami-Kyusyu, Inc.), NATURAL LAWSON stores, and LAWSON MART/LAWSON STORE100 stores. Sales of LAWSON business in Japan, which include sales of LAWSON, Inc., excluding those of LAWSON MART/LAWSON STORE100 stores, are equivalent to those disclosed on a nonconsolidated basis up to January 2014.

(Note 2) On March 31, after cash registers are closed to count daily sales at stores, sales for the remainder of the day, up to 24 pm, are booked on April 1, and are not included in sales of March.

(Note 3) We have changed the counting rule since March 2014 to include very small kiosk-type stores (82 stores as of March 1, 2014) in the total number of stores in Japan.

Monthly Data

Stores
LAWSON Group (Total of convenience store business)
  MARAPRMAYJUNJULAUGTOTAL
Opening in Japan 54 124 97 51 86 101
Closure in Japan 26 32 38 45 37 36
Net Increase in Japan 28 92 59 6 49 65
Total Number of Stores in Japan 11716 11808 11867 11873 11922 11987
Total Number of Stores Abroad 483 491 495 498 509 526
　　LAWSON stores in Japan (Excluding affiliated company accounted for by the equity-method)
　Opening 53 122 94 47 82 96
　Closure 25 31 32 27 31 30
　Net Increase 28 91 62 19 51 66
　Total Number of Stores in Japan 10040 10131 10193 10212 10263 10329
　　NATURAL LAWSON stores in Japan
　Opening 0 0 0 1 0 1
　Closure 0 0 0 0 0 1
　Net Increase 0 0 0 2 0 0
　Total Number of Stores in Japan 107 107 107 109 109 109
　　LAWSON STORE100 stores in Japan
　Opening 0 0 0 1 0 1
　Closure 1 1 3 17 0 5
　Net Increase -1 -1 -3 -16 0 -4
　Total Number of Stores in Japan 1201 1200 1197 1181 1181 1177

* The number of stores is a total number of stores operated by the Lawson group including the number of stores operated by Equity method affiliates and unconsolidated affiliates.
**Total Number of Stores in Japan include satellite stores.

Sales
Lawson, Inc. (Non-consolidated)
  MARAPRMAYJUNJULAUG
All Stores (YOY) 104.1% 100.1% 101.1% 97.2％ 99.3% 100.4%
Existing Stores (YOY) 102.5% 98.3% 99.4% 95.3％ 97.4% 98.5%
Ave. Daily Sales per Store (Thousands of yen) 535 504 516 524 555 555
Number of Customers (Number) 821 840 850 864 888 864
YOY 96.7% 98.5% 98.6% 96.8％ 95.8% 94.3%
Spending per Customer (Yen) 614 565 569 571 588 602
YOY 106.1% 99.8% 100.8% 98.5％ 101.6% 104.5%
　　LAWSON and NATURAL LAWSON Business
  MARAPRMAYJUNJULAUG
　All Stores (YOY) 105.1% 100.9% 102.1% 97.7％ 100.0% 101.6%
　Existing Stores (YOY) 103.3% 98.9% 100.0% 95.3％ 97.7% 99.0%
　Ave. Daily Sales per Store (Thousands of yen) 549 514 527 534 568 569
　Number of Customers (Number) 812 829 839 852 876 856
YOY 97.2% 99.1% 99.3% 97.1％ 96.2% 94.7%
　Spending per Customer (Yen) 633 581 586 588 607 622
YOY 106.3% 99.7% 100.7% 98.1％ 101.5% 104.6%
　　LAWSON STORE100 Business
  MARAPRMAYJUNJULAUG
　Existing Stores (YOY) 95.7% 93.3% 94.5% 95.6％ 94.5% 93.2%
　Number of Customers (YOY) 93.1% 94.5% 94.3% 94.4％ 93.1% 91.3%
　Spending per Customer (YOY) 102.8% 98.8% 100.2% 101.3％ 101.5% 102.0%

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